Case studies
Brands built to be wanted.
Health and wellness brands for audiences the category overlooks. Each one was positioned, designed, launched and marketed by our team, and each launched to revenue.
Medical equipment & mobility
Bue
Shower chairs and grab bars that people wanted to show off, marketed like a lifestyle brand.
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Oral care
Wellsom
Dentist-recommended oral care with the calm of an apothecary, not the noise of the mouthwash aisle.
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Canine oral care
Barkle
A veterinarian-supported oral care system that turned a dreaded vet visit into a daily ritual.
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Supplements for adults over 50
Betterwell
Affordable luxury vitamins for a generation the category had stopped showing.
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